Etsy Shop Audit & Fix-It Kit

What this changes

Etsy sellers with a quiet shop don’t know what’s actually wrong, so they fix random things and nothing changes. This kit diagnoses the real leak first (a visibility, click, or buy problem), then scores every room of the shop and hands over a fix order — diagnose, don’t guess.

What’s inside

• The Shop Audit Playbook (PDF, 36 pages) — the 3-leak diagnostic funnel, a plain-language primer on how Etsy search actually works, the room-by-room audit method (shop foundation, listing SEO, photos, descriptions, pricing & trust), before-and-after examples, the 7-day fix order, an 18-row Fix-It Index, a 12-question FAQ, and a new-listing launch checklist.
• The Shop Audit Scorecard (Excel) — 50 scored checks across 5 sections, an overall Shop Health Score out of 100, a per-listing audit for up to 10 listings, and a priority-sorted fix list. Works in Excel, Google Sheets, and LibreOffice.
• The Fix-It Index — every common failure mapped to its fix, and to the exact Studio Workflow kit that does the heavy lifting when you’d rather not DIY it.

What you’ll be able to do

• Diagnose which of the three leaks is hurting your shop in 30 minutes using Etsy Stats.
• Score all five rooms of your shop and get one health score.
• Audit up to 10 individual listings against current best practices.
• Work a 7-day fix order, one finishable day at a time.
• Know exactly which fix to buy next instead of guessing.

Who it’s for

Etsy sellers staring at a quiet shop who want a system, not more advice. Especially sellers who own several seller-tool kits and need to know which problem to solve first.

Who it’s not for

Sellers looking for a traffic trick or a hack. This is a diagnostic system — it tells you what’s broken and in what order to fix it; you still do the fixing.

Pairs well with

Etsy SEO Title & Tag Builder Kit · 60 Quick-Reply Templates · 100 Review Response Swipe Kit · 10 Automations Every Etsy Shop Needs